Kile J. Atwater spearheaded the creation and curation of The Rodeo CDMX, an ongoing, high-energy party series in Mexico City that celebrates Black and Mexican rodeo culture. Kile was responsible for curating and booking the top DJs and talent in the city, ensuring that each event showcased the diverse and dynamic sounds of the local music scene. With an attendance of over 250 people per event, The Rodeo CDMX has become a beloved staple in the city’s nightlife.

Kile directed all aspects of the event’s marketing, collaborating with notable venues such as SIC and building strategic partnerships, including a prominent sponsorship from Jack’d. The event’s visual identity was elevated through a collaboration with notable illustrator Vika Álvarez, ensuring that every detail from flyers to digital content resonated with the event’s unique cultural themes.

This vibrant and culturally immersive series continues to engage a growing audience, solidifying The Rodeo CDMX as an essential part of the Mexico City nightlife scene.